The problem areas
Why is tackling cyber bullying so important?
It’s quite difficult for adults to imagine, the world that children are growing up in today – where so much information and communication is made public. Things can happen so quickly; anything can go global in a matter of minutes.
Bullying has taken place ever since humankind has walked this earth and yet until the internet came along, there was usually a place to hide or a way to shut it out.
The isolation and low self esteem that results from cyber bullying creates a devastatingly vulnerable individual who is susceptible to the possibility of self harm and even suicide.
Thus we need help identifying the problems, pinpointing the cause, understanding how it happens and gauging what effects it has on our society. We also need assistance in implementing change and having the combined clout and power to constructively bring it about.
We at CLAY clearly believe that prevention is better than cure and since ignorance, low self esteem and isolation are the key elements that expose young people to exploitation, CLAY promotes the three crucial components to both prevention and recovery. Namely education and information, increasing self esteem and promoting community support.
Our society is increasingly becoming physically disconnected, while at the same time be-coming technologically super connected.
With the growth in use of smart phones youngsters have this technology with them all the time, leaving them vulnerable to online abuse.
Smart phone ownership has increased by 21% among 12-15 year olds in just a year and six out of ten (62%) now have one. With built- in cameras, these devices and a new generation of apps are giving children the ability to easily communicate with strangers online and share images on the move.
CEOP is a command of the National Crime Agency © Crown Copyright